Jim Crocco Named CEO of ApartmentMatching.com; Experienced Technologist Brings Fresh Vision to Rental Market
DALLAS, TX -- /PRNewswire/ -- www.ApartmentMatching.com had a history of facilitating the leasing process for apartment property managers and potential residents, but it was ready to capitalize on its untapped market potential. Bringing a fresh vision for the company and a wealth of technology experience, James Crocco has been named www.ApartmentMatching.com's new CEO.
"Both property managers and people who are looking for an apartment are so pressed for time, and given how tech-savvy the consumer is now, the traditional methods for finding an apartment just don't work anymore," said Chairman of the Board Don Daseke. "For this position, we really needed someone who knew how to leverage technology to make life easier for the people who use it, and Jim was just the right person for the job."
Prior to joining www.ApartmentMatching.com, Crocco spent four-and-a-half years as vice president of North American sales for Wyse Technology. At Wyse, Crocco led the organization to profitability and its number one position in the thin-client marketplace, maintaining that status for nearly two years. He also increased sales productivity by four times and helped capture new revenue streams in excess of $60 million annually. Before Wyse, Crocco was the president, CEO and founder of Netier Technologies in Carrollton, Texas, where he achieved break-even status after only eight months and sustained profitability until the company's sale. In addition, Netier Technologies was recognized as the second fastest growing company in the Dallas/Fort Worth Metroplex under Crocco's leadership and closed the single largest thin-client contract at $70 million with Genuine Parts Co. of Atlanta, Georgia.
"This company has so much potential, and the possibilities of what we can do to meet the needs of property management companies, leasing agents and prospective residence are endless and quite untapped. Helping take this company from a simple matching experience to an entire online community was a job I was more than eager to take," said newly appointed CEO Jim Crocco. "We have aggressive plans for the future which we believe the industry will embrace, so look for some big changes in the months ahead."
Crocco's other accomplishments included being named a finalist to the Ernst & Young Entrepreneur of the Year awards in 1989 and 1990, was named a Top Networking Executive by the Dallas Business Journal in 1998 and has been a sought after industry expert speaking at tradeshows such as Comdex, Network + Interop and Citrix Inforum. Crocco holds a Bachelor of Science degree in business administration & economics with a minor in computer science from Marymount College.
About www.ApartmentMatching.com
Established in 2001, www.ApartmentMatching.com is the nation's only automated multiple listing service for the apartment industry. www.ApartmentMatching.com's software helps connect realtors with potential residents, providing access to thousands of potential matches for both sides. Through the powerful search website, http://www.apartmentmatching.com/ , potential residents have access to more than 75 different search criteria including unit location, generating more pre-qualified resident traffic for apartment communities. In turn, apartment leasing personnel can utilize http://www.leasingtools.com/ , enabling them to effectively market and reach the best potential resident matches. The ability to provide access for both potential residents and apartment management gives www.ApartmentMatching.com a unique stronghold and position in the apartment locating industry. More information is available at http://www.apartmentmatching.com/ .
Contact:
Michelle Owens, M/C/C
972-480-8383 x. 224
Michelle_Owens@mccom.com
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